Believe me they are out there! This video is not only be fun to watch and commiserate with the owners shown but to hopefully will teach us to not like be these customers either.

Laugh or cry because either reaction is acceptable.

Ed Pierce
Graphic Printers

Click here to view the embedded video.

Since 1952, the International Association of Administrative Professionals has honored office workers by sponsoring Administrative Professionals Week. Today, it is one of the largest workplace observances outside of employee birthdays and major holidays.

In the year 2000, IAAP announced a name change for Professional Secretaries Week and Professional Secretaries Day. The names were changed to Administrative Professionals Week and Administrative Professionals Day to keep pace with changing job titles and expanding responsibilities of today’s administrative workforce.

Over the years, Administrative Professionals Week has become one of the largest workplace observances. The event is celebrated worldwide, bringing together millions of people for community events, educational seminars and individual corporate activities recognizing support staff.

Today, there are more than 4.1 million secretaries and administrative assistants working in the United States, according to U.S. Department of Labor statistics, and 8.9 million people working in various administrative support roles. More than 475,000 administrative professionals are employed in Canada. Millions more administrative professionals work in offices all over the world.

This year Administrative Professionals Week is April 19-25 with Administrative Professionals Day on Wednesday, April 22.

Showcase your business or organization with your own weekly talk radio show on 910 Talk Radio!

Advantages:

• Create much more recognition than 30 second commercials alone
• Educate consumers about you products and services while creating good will
• Build trust and personal relationships with listeners
• Increase name recognition in the community
• Showcase expertise and leadership in your industry

Show times are available on a first come first serve basis Monday-Friday on a once per week basis.

Times:

5:00 to 5:30 and 5:30 to 6:00

Investment:

$50.00 per show with commercials available at a reduced rate

To learn more about radio advertising and what it can mean to your business, give Pat Vaughn a call at her office number (601-693-3434) or on her cell phone (601-479-1693). You can also email her at pat@910talkradio.com.

Steve Reetz
Tipmaster Vice-President

No one can make you serve customers well. That’s because great service is a choice.

Harvey MacKay, tells a wonderful story about a cab driver that proved this point.

He was waiting in line for a ride at the airport. When a cab pulled up, the first thing Harvey noticed was that the taxi was polished to a bright shine. Smartly dressed in a white shirt, black tie, and freshly pressed black slacks, the cab driver jumped out and rounded the car to open the back passenger door for Harvey.

He handed my friend a laminated card and said: ‘I’m Wally, your driver. While I’m loading your bags in the trunk I’d like you to read my mission statement.’

Taken aback, Harvey read the card. It said:

Wally’s Mission Statement:
To get my customers to their destination in the quickest, safest and cheapest way possible in a friendly environment.

This blew Harvey away. Especially when he noticed that the inside of the cab matched the outside. Spotlessly clean!

As he slid behind the wheel, Wally said, ‘Would you like a cup of coffee? I have a thermos of regular and one of decaf.’

My friend said jokingly, ‘No, I’d prefer a soft drink.’

Wally smiled and said, ‘No problem. I have a cooler up front with regular and Diet Coke, water and orange juice.’

Almost stuttering, Harvey said, ‘I’ll take a Diet Coke.’

Handing him his drink, Wally said, ‘If you’d like something to read, I have The Wall Street Journal, Time, Sports Illustrated and USA Today.’

As they were pulling away, Wally handed my friend another laminated card, ‘These are the stations I get and the music they play, if you’d like to listen to the radio.’

And as if that weren’t enough, Wally told Harvey that he had the air conditioning on and asked if the temperature was comfortable for him.

Then he advised Harvey of the best route to his destination for that time of day. He also let him know that he’d be happy to chat and tell him about some of the sights or, if Harvey preferred, to leave him with his own thoughts.

‘Tell me, Wally,’ my amazed friend asked the driver, ‘have you always served customers like this?’

Wally smiled into the rear view mirror. ‘No, not always. In fact, it’s only been in the last two years. My first five years driving, I spent most of my time complaining like all the rest of the cabbies do. Then I heard the personal growth guru, Wayne Dyer, on the radio one day.

He had just written a book called You’ll See It When You Believe It . Dyer said that if you get up in the morning expecting to have a bad day, you’ll rarely disappoint yourself. He said, ‘Stop complaining! Differentiate yourself from your competition. Don’t be a duck. Be an eagle. Ducks quack and complain. Eagles soar above the crowd.”

‘That hit me right between the eyes,’ said Wally. ‘Dyer was really talking about me. I was always quacking and complaining, so I decided to change my attitude and become an eagle. I looked around at the other cabs and their drivers. The cabs were dirty, the drivers were unfriendly, and the customers were unhappy. So I decided to make some changes. I put in a few at a time. When my customers responded well, I did more.’

‘I take it that has paid off for you,’ Harvey said.

‘It sure has,’ Wally replied. ‘My first year as an eagle, I doubled my income from the previous year. This year I’ll probably quadruple it. You were lucky to get me today. I don’t sit at cabstands anymore. My customers call me for appointments on my cell phone or leave a message on my answering machine. If I can’t pick them up myself, I get a
reliable cabbie friend to do it and I take a piece of the action.’

Wally was phenomenal. He was running a limo service out of a Yellow Cab. I’ve probably told that story to more than fifty cab drivers over the years, and only two took the idea and ran with it. Whenever I go to their cities, I give them a call. The rest of the drivers quacked like ducks and told me all the reasons they couldn’t do any of what I was
suggesting.

Wally the Cab Driver made a different choice. He decided to stop quacking like ducks and start soaring like eagles.

How about us?

Smile, and the whole world smiles with you… The ball is in our hands!

A man reaps what he sows. Let us not become weary in doing good, for at the proper time we will reap a harvest if we do not give up… let us do good to all people.

Ducks Quack, Eagles Soar!

• Mornings in Meridian with Roger & Paul  6am-9am
• Mike Gallagher Show 9am-12 noon
• The Glenn Beck Program    12 noon-2pm
• The Sean Hannity Show  2pm-5pm
• Meridian Market Place  5pm-6pm
• Savage Nation with Michael Savage  6pm-9pm

Get your business recognized as “The Business Of The Day!” Click here to download a .pdf file with more details!

102.1 Country Legends is all music, all the time! With Country Legends 102.1 here’s what you get:

Dolly Parton – Alabama – Willie Nelson – Elvis Presley – Randy Travis – Charlie Rich – Hank Williams Jr. – Johnny Cash – Merle Haggard – Linda Ronstadt – Tanya Tucker – Crystal Gayle – Olivia Newton John – Oakridge Boys – Waylon Jennings and hundreds of other great country singers!

• A listening audience with 80% home ownership, one the highest percentages by format!
• An audience with almost half of it’s listeners between the age of 25 and 54 and close to 70% between 25 and 64!
• 40% of Legends listeners have household income levels of $50,000 a year or more.
• Almost 30% of Legends listeners have some college or better.

What this means to you as a business owner is that Country Legends listeners are big consumers of retail products and services.

To learn more about radio advertising and what it can mean to your business, give Pat Vaughn a call at her office number (601-693-3434) or on her cell phone (601-479-1693). You can also email her at pat@910talkradio.com.

The new Tipmasters.biz website is now completely dynamic and is based upon the popular WordPress blogging software. This new version of the site will add many new features and provide new benefits to members of the Meridian, MS based business club. The new site includes an Event Calendar, RSS Feeds, Member Website Links, Auto-Generated Member Directory. Member contact information can be automatically added to a viewer’s Outlook with one click.

Members will also be able to have press releases for their business posted and available for reading online. The site will double as a promotional site for the club AND as a promotional vehicle for any member in good standing.

Questions or comments may be mailed to paul@tpcqpc.com